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Export-Ready Indigenous-Owned Tourism Businesses
We recognize the achievements and unlimited potential of operating Indigenous-owned tourism businesses that meet export-ready criteria. Your success and participation in the global market supports emerging Indigenous tourism businesses and encourages continued social and economic development for Indigenous individuals, businesses, and communities.
Export-Ready Indigenous-Owned Tourism Businesses include:
A tourism business that markets to and through travel trade distribution sales channels
Benefits
ITBC invites export-ready Indigenous-owned tourism businesses to expand international marketing opportunities and share knowledge of the Indigenous tourism industry with the following benefits:
- Voting Stakeholder and Board of Director nomination eligibility
- Marketing program participation
- Consumer website inclusion
- Online marketing inclusion
- Inclusion in ITBC media and influencer FAMs and other opportunities
- Promotion to International Travel Trade
- International trade show representation
- Travel Trade itineraries and publications
- Opportunity to participate in familiarization tours
- Opportunity to participate in sales mission
- Designation as Authentic Indigenous (Stakeholders receive designation following a successful application process)
- Content Production (images, video)
- Advocacy, expertise, and advice
- Access to training, workshop, and mentorship opportunities
- Access to industry research
- Participation at ITBC’s Annual General Meetings and Stakeholder Forums
- Access to ITBC’s Digital Asset Management System (images, videos)
- Indigenous Tourism Association of Canada‘s Membership and Marketing Upgrade
About Tier Four
This is the highest level of readiness required to reach overseas markets. Businesses that are export-ready market to and through travel trade distribution sales channels, understand commission or net-rate pricing, agree to trade bookings and have an established cancellation policy.
Become A Stakeholder
Join ITBC and promote your business via our powerful partnerships, and ITBC’s marketing activities.
