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Shop First Nations Digital Marketing & E-commerce Training
Join us for a three-part digital marketing and e-commerce training day for tourism entrepreneurs, artisans & retail businesses and receive individual consultation with Shop First Nations to to put your digital marketing into action.
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Setting Up Your Email Newsletter with Mailchimp
Boost your tourism business with the power of email marketing! In this hands-on course, you'll learn how to set up a Mailchimp account, create engaging newsletters, and use automations to save time and grow your audience.
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Digital Marketing Accelerator
Get personalized digital marketing plans and guidance from eLearningU coaches with deep tourism industry expertise. Receive a comprehensive digital audit, 1-hour expert coaching call and a personalized implementation plan. Limited spots available. Apply today to jumpstart your tourism business by applying directly on eLearningU's website, and listing "Indigenous Tourism BC" as your local tourism organization.
Digital Marketing Essentials
This self-paced course helps you become a stronger, more confident tourism marketer.
You’ll learn how to build a digital marketing plan that works for you — with lessons made for real-life tourism challenges. Each short video, activity, and example gives you tools you can use right away. You’ll get expert advice, practice new skills, and work through guided steps to make a plan that fits your business or role. Whether you're improving your website, email marketing, or social media, you’ll walk away with more clarity, direction, and a certificate to show your growth. This course makes learning simple, useful, and doable on your schedule.
What You’ll Take Away
This training is for people with beginner to intermediate skills who want to grow in digital marketing for tourism. If you're ready to build your knowledge and apply it to real work, this course is made for you.
Session Details
This is a self-paced online course with 11 modules, 11 guided activities and 60 short, expert-led videos (5–20 minutes each). You can learn anytime, anywhere, on your phone, tablet, or computer. In addition, you will receive “This Week in Digital" for industry inspiration along with access to 100s of eLearningU’s Lesson Library featuring tutorials and insights from tourism experts.
Eligibility
Indigenous Tourism BC will cover the full costs of this training for eligible participants:
You don’t need any experience in digital marketing to get started. This course is designed for beginners, however you should feel comfortable using a computer. All you need is curiosity, a willingness to learn, and the time to try out what you’re learning.
Commitment
By applying for this series below you are confirming your availability for the full course. If your availability changes and you can no longer attend or you wish to send a different employee please reach out to [email protected].
Questions?
We would love to hear from you! Email [email protected]
You’ll learn how to build a digital marketing plan that works for you — with lessons made for real-life tourism challenges. Each short video, activity, and example gives you tools you can use right away. You’ll get expert advice, practice new skills, and work through guided steps to make a plan that fits your business or role. Whether you're improving your website, email marketing, or social media, you’ll walk away with more clarity, direction, and a certificate to show your growth. This course makes learning simple, useful, and doable on your schedule.
What You’ll Take Away
- Build a complete digital marketing plan step-by-step
- Understand what makes an effective tourism website
- Use search engines to help guests find you online
- Connect with guests through great email and content
- Grow your social media presence the smart way
- Optimize digital ads and measure what works
- Work with influencers and content creators
- Manage reviews and use guest-generated content
- Track your results using analytics and insights
- Plan your work with briefs, timelines, and priorities
- Earn a certificate — and the confidence to apply your skills
This training is for people with beginner to intermediate skills who want to grow in digital marketing for tourism. If you're ready to build your knowledge and apply it to real work, this course is made for you.
Session Details
This is a self-paced online course with 11 modules, 11 guided activities and 60 short, expert-led videos (5–20 minutes each). You can learn anytime, anywhere, on your phone, tablet, or computer. In addition, you will receive “This Week in Digital" for industry inspiration along with access to 100s of eLearningU’s Lesson Library featuring tutorials and insights from tourism experts.
Eligibility
Indigenous Tourism BC will cover the full costs of this training for eligible participants:
- Indigenous peoples (First Nations, Inuit, Metis) residing in BC
- Indigenous-owned tourism businesses (51%+ Indigenous ownership), and employees of
- First Nations-owned tourism businesses (51%+ First Nations ownership), and employees of
- First Nations Communities in BC
You don’t need any experience in digital marketing to get started. This course is designed for beginners, however you should feel comfortable using a computer. All you need is curiosity, a willingness to learn, and the time to try out what you’re learning.
Commitment
By applying for this series below you are confirming your availability for the full course. If your availability changes and you can no longer attend or you wish to send a different employee please reach out to [email protected].
Questions?
We would love to hear from you! Email [email protected]